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Selective & Harris Poll Research Study of High-Value Holiday Gifts & Insurance

Protecting our customers’ most valuable assets starts with understanding their risks and behaviors and how we can make a difference. Our continuous quest to learn how to best safeguard our unique customers is part of the foundation of our ‘Be Uniquely Insured’ brand promise.

We recently took a close look at holiday gift-giving and insurance. We wanted to understand consumer awareness and the likelihood of updating insurance policies after purchasing or receiving high-value ($1,000 or more) items during the holidays.

Selective commissioned a study, conducted by The Harris Poll, to determine how many home insurance policyholders purchased or received high-value items this past holiday season and if they updated or plan to update their homeowners or renters insurance coverage to include the new item(s).

 Infographic: Selective Insurance and Harris Poll Survey of High-Value Holiday Gifts and Insurance.

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Don't Underestimate Your Worth

Take it from me, I've spent more than 30 years focused on personal lines like like homeowners or renters insurance and there's no better time than now to update your policy. Many adults underestimate the value of their possessions which can cause a personal insurance risk.

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